We’re partnering with Bud Light this season to provide our readers with tailgating tips each week. Today, we’re releasing our video-based tip to help you keep your cooler at the ideal temperature all day long so that your Bud Light stays cold after hours of tailgating.

Be sure to check out more tailgating tips here each week throughout the season, and, of course, go pick up some Bud Light for gameday this week.