The SEC on CBS gets big ratings every year because of top-level football being played each week, but yesterday’s Alabama-Ole Miss game saw a massive jump from last year’s top-rated game. No. 1 Alabama was on the road facing a team that had beaten them two previous times, hence the hype leading up to the contest.

The Crimson Tide-Rebels game from yesterday afternoon doubled last season’s Auburn-LSU game, with its 5.4 rating. By comparison, the Battle at Bristol between Tennessee and Virginia Tech last week got a 3.3 rating.

When two top-flight teams from the SEC clash on Saturday afternoons, millions of people are watching.