It seems like there’s a targeting penalty called in every single college football game these days.

That’s difficult for teams to manage, as a second-half ejection for targeting means the player also has to miss the first half of the next week’s game.

One problem with the rule is that it is a subjective call from the referees. Though there are some clear-cut cases of blatantly unnecessary helmet shots, other calls aren’t so cut and dry.

On Friday, College GameDay analyst David Pollack sounded off on the way the rule is currently enforced, saying it unfairly penalizes defenders who are trying their best to make clean hits:

One interesting solution Pollack proposes is a 15-yard penalty for a first targeting call and an ejection for a second call.

However, that may lead to some players trying to get away with targeting once a game. For better or for worse, the current rule is the best we’ve got right now.

Though Pollack and others are right that it needs to be addressed, it’s doubtful that there’s a perfect solution to be found.