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WATCH: Nike graphic designer discusses how he designed LSU’s alternate uniform
By Keith Farner
Published:
Most uniform designs take about six to seven months to come together, but the special threads LSU will wear Saturday night against Mississippi State are in a class all by themselves.
Josh Iverson, a senior graphic designer at Nike, said this project started with a campus visit in November, 2016.
“Seeing a game at Tiger Stadium, especially a night game, just to see the atmosphere there, it’s a very special place,” Iverson said. “Walking through the Memorial Oak Grove, I didn’t know what it was at the time, but I just got goose bumps walking through it, and then it turned out to be an important part of the uniform.”
The uniforms are for a special 1918 tribute that includes purple helmets that change colors.
The Tigers are paying homage to the lost season that year because of World War I.
The school has a grove of oak trees on campus that pays tribute to those who died in the war. There is a pattern of oak leaves in the purple trim and numbers on the jerseys. The helmet on the uniform looks purple. But it changes color to gold under the light, a unique addition for a night game at Tiger Stadium.
Josh Iverson, senior graphic designer at @Nike, immersed himself in the history of @LSU to design the alternate uniform. #LSU125 pic.twitter.com/1C8H9gKiae
— LSU Football (@LSUfootball) October 18, 2018
A former newspaper veteran, Keith Farner is a news manager for Saturday Down South.