In the latest example of a state keeping up with neighboring and competing states and universities, Kentucky Gov. Andy Beshear has signed an executive order to allow name, image, and likeness compensation for collegiate athletes in the state.

Beshear is the first governor to allow compensation for name, image, and likeness by executive order, Lex18 reported.

“Today’s step was done in cooperation with all of our public universities as well as leadership of both parties,” said Gov. Beshear after signing the executive order Thursday at the Capitol. “This action ensures we are not at a competitive disadvantage in recruiting, and also that our student athletes have the same rights and opportunities as those in other states. For any individual athlete, their name, image and likeness are their own and no one else’s.”

Both Mark Stoops and John Calipari supported the move as college sports continues to look for a more streamlined plan in this area from a national perspective.