#ItMightMeanTooMuch: The story of how the LSU meme girl got Alabama redemption and went viral again
Oops. She did it again.
“She” is Kaileigh Thomas. These days, she’s better known as “LSU meme girl.” You can find that in her Twitter bio, which gets a lot more traffic these days seeing as how she’s over 10,000 followers. Not bad for a college sophomore who got 3 seconds of airtime.
Thomas’ social media profile blew up last year when in the midst of LSU’s blowout loss to Alabama, she became a viral sensation with the deadpan of all deadpans that was captured by the CBS cameras:
— Connor O’Gara (@cjogara) November 4, 2018
Fast forward to this past Saturday, when Thomas was not subjected to a beatdown in Tiger Stadium. Instead, she was at The Varsity in Baton Rouge, where she was surrounded by LSU fans throwing drinks and celebrating the ultimate redemption victory against Alabama.
Late in the fourth quarter with the encouragement of some friends, Thomas was the subject of another 3-second video. But this time, it came from her own Twitter account.
And needless to say, the mood was a bit different:
— k a i l e i g h (@kaileighthomas_) November 10, 2019
For the second year in a row, Thomas was the LSU mood against Alabama.
“This year, I felt like once again, they were cheering on LSU and they were like, ‘Take that, Alabama. How does it feel?’” Thomas told SDS. “It was kind of just like, I don’t want to say ‘in your face’ … but in your face.”
Just as it did last year, the video blew up. She didn’t realize at the time that by mentioning Alabama’s football account in the tweet, it got all the retweet notifications. But admittedly, she wanted it to see it.
The smiling video, which is the pinned tweet on her Twitter account, got 2,800 retweets and 18,700 likes (and counting). The reaction was a bit different this time around.
“They were like, ‘Oh my gosh, you’re smiling! It’s great to see you smiling!’” Thomas said.
So how did Thomas have the perfect video ready to go? And how did she manage to get an LSU logo in the bottom right-hand corner of this viral video?
Ironically enough, that actually dates back to about a week after LSU’s loss to Alabama last year. LSU contacted her and told her it wanted to shoot a video of her in front of the student union with the message of, “It’s great to be a Tiger.” The school even told Thomas to wear something similar to what she wore in the initial viral video.
Still, even though the camera angle is nearly identical to the original video (not a coincidence), not everyone put two and two together to figure out who she was when LSU’s official account tweeted it out. It wasn’t until Thomas tweeted it from her own account that it took off.
Thomas waited nearly a full year for the perfect opportunity to tweet out the video. Based on the reaction, it was worth the wait.
Speaking of the reaction, Thomas has become used to getting recognized by strangers on campus. She said usually, people are a bit shy and try to figure out why she looks familiar. Then it clicks.
“They’re like, ‘Oh my gosh, you’re the meme girl,’” Thomas said. “It warms my heart every time.”
That’s what happens when you’re featured in places like ESPN, CBS and Barstool. ESPN actually reached out to Thomas again after her latest viral moment. She got a call that ESPN wanted to interview her on camera, so she went to the LSU athletics facilities and recorded a segment that’ll be on College GameDay this Saturday.
It has been quite the start to her college experience. Thomas grew up in Louisiana as more of a casual LSU fan who flipped the switch to diehard once she got to school last year. She didn’t have any intentions of getting internet famous.
In this age, it’s not uncommon for internet fame to happen overnight, but Thomas’ story is still unique. In an organic, heat-of-the-moment 3-second video — not one that was on Tik Tok, Instagram or YouTube — she gained enough of a social media audience that when she called back to it a year later, everyone was in on the joke.
“Last year, I remember thinking, ‘This is my first year here and I’m already kind of famous.’ I just could not believe it,” Thomas said. “Coming from where I used to be, nobody really knew me. I didn’t have very many followers. I was just very closed off. So when this happened, I was just like, ‘Wow. Whole new world.’ It’s just crazy.”
As of right now, there are no planned videos in Thomas’ future. She hasn’t thought about how she’d react or tweet if LSU were to win a national championship. She’ll cross that bridge if and when it comes.
And if history is any indication, it’ll be 3 seconds of viral gold.