Mississippi State introduces Bully XXII, Dak, highlights his determination and perseverance
By Keith Farner
Published:
Mississippi State on Wednesday introduced a new live mascot as Jak transitions to retirement. The search for Jak’s replacement began in 2021, as university officials eventually found the Martin family.
Bully XXII, or Dak, will be the new mascot, and while he will make frequent trips to Starkville with his family, โDakโ will continue to live in his hometown of Meridian, Mississippi, on the Martinsโ farm. While Dak was the smallest of his litter, his determination and perseverance despite the odds led to his selection as the future live mascot of Mississippi State.
Named after beloved former MSU and current Dallas Cowboys quarterback Dak Prescott, โDakโ is of royal Bulldog bloodlines, from the long and historic lineage of past MSU live mascots including โTonkaโ (Bully XIX) and โChampโ (Bully XX).
โWe love sharing โDakโ with MSUโs fans and friends, but we likewise want him to have some quiet time to rest and spend time with us,โ Bruce Martin said. โWe are committed to giving โDakโ a balanced, happy life โ and for him to enjoy his time as Bully.โ
Dak will officially assume his duties at halftime of the spring game with an on-field โpassing of the harnessโ and blessing ceremony. Jak will serve as mascot in the first half and then after the halftime ceremony, Dak will serve as mascot from that point forward.
Jak will return to the MSU College of Veterinary Medicine after the ceremony and continue to live an incredibly happy dogโs life, according to the school.
Introducing @BullyXXII, Dak! #HailState? pic.twitter.com/h0fZoGUcBI
โ Mississippi State Athletics (@HailState) March 22, 2023
A former newspaper veteran, Keith Farner is a news manager for Saturday Down South.



