Cheez-It already sponsors the Cheez-It Bowl, played every year in Orlando, Florida. It seems the snack company is expanding its territory of Orlando bowl games.
According to a report, Cheez-It has become the naming sponsor of the Citrus Bowl.
Double the Cheez: Cheez-It is new naming sponsor for Citrus Bowl. So we now have the Cheez-It Citrus Bowl & the Cheez-It Bowl. Both games are played in Orlando
— Brett McMurphy (@Brett_McMurphy) November 15, 2022
The Citrus Bowl is played between the best B1G and SEC teams that do not receive a New Year’s 6 invite. The Cheez-It bowl is played between the Big 12 and ACC in 2022.
For now the most likely team to reach the Citrus Bowl this season is Ole Miss, as Alabama and LSU are both playing well enough to crack a New Year’s 6 bid with Tennessee and Georgia gunning for the College Football Playoff.
Ethan Stone is a Tennessee graduate and loves all things college football and college basketball. Firm believer in fouling while up 3.
