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Cooper Flagg signs historic NIL deal ahead of freshman year at Duke
By Mark Kern
Published:
Cooper Flagg is preparing to get his college career started at Duke this year, and he is one of the most hyped prospects in recent time. He is a part of a Duke that team that will be viewed as a legitimate contender to cut down the nets in April.
Flagg is also widely considered to be the No. 1 prospect in the 2025 NBA Draft, and with that comes obvious opportunities when it comes to the NIL. He already has deals with New Balance and Cort Furniture, and he is represented by Creative Artists Agency (CAA).
On Tuesday, Flagg became the first men’s college basketball player to get an NIL deal with Gatorade. He joins other collegiate athletes such as Colorado QB Shedeur Sanders and a pair of women’s hoops stars Juju Watkins and Paige Bueckers who have NIL deals with Gatorade.
HISTORY: Cooper Flagg becomes the first Men’s NCAA hooper to lock in an NIL deal with @Gatorade.
The @DukeMBB star joins an elite lineup of college athletes to sign with the brand — including Paige Bueckers, JuJu Watkins, and Shedeur Sanders. pic.twitter.com/mwPVDA2Ax8
— Boardroom (@boardroom) October 29, 2024
While Flagg is a generational talent, he is far from the only talented newcomer for the Blue Devils. Duke signed the nation’s No. 1 overall recruiting class in 2024, a group that includes 5 players ranked as 5-star prospects per the 247 Sports Composite.
Duke is currently No. 7 in the country, and will open the regular season on November 4 at home against Maine. Flagg grew up in Newport, Maine and he went to high school at Nokomis Regional high school for his freshman year. After that, he finished his high school at Montverde Academy.
