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Social media presence is the new measure of popularity, especially in the offseason.
A little more than 12 years ago, Mark Zuckerberg blessed us with Facebook. About two years later, Twitter came on the scene, and many thought Facebook would die away. Finally, in 2010, Instagram joined the party.
All three platforms are still going strong, while people and organizations compete for the highest number of followers and likes.
Big personalities like Leonard Fournette and Les Miles give their teams a marketing boost. And Nick Saban leading the Tide to championship after championship doesn’t hurt either.
Here are the social media scores, when considering only official pages for each SEC football team:
ALABAMA
Twitter
Handle: @AlabamaFTBL
Joined: August 2011
Followers: approximately 436,000 (most)
Facebook
Name: Alabama Football
Likes: 1,220,085
Instagram
Handle: @alabamafbl
Followers: approximately 273,000 (most)
ARKANSAS
Twitter
Handle: @RazorbackFB
Joined: June 2012 (rookie)
Followers: approximately 128,000
Facebook
Name: Arkansas Razorback Football
Likes: 190,181
Instagram
Handle: @razorbackfb
Followers: approximately 47,700
AUBURN
Twitter
Handle: @FootballAU
Joined: March 2009
Followers: approximately 189,000
Facebook
Name: Auburn Football
Likes: 302,052
Instagram
Handle: @autigersfootball
Followers: approximately 43,100
FLORIDA
Twitter
Handle: @GatorsFB
Joined: May 2009
Followers: approximately 142,000
Facebook
Name: Florida Gators Football
Likes: 537,200
Instagram
Handle: @gatorsfb
Followers: approximately 95,700
GEORGIA
Twitter
Handle: @FootballUGA
Joined: June 2011
Followers: approximately 239,000
Facebook
Name: Georgia Football
Likes: 296,022
Instagram
Handle: @georgiafootball
Followers: approximately 244,000
KENTUCKY
Twitter
Handle: @UKFootball
Joined: August 2011
Followers: approximately 82,900
Facebook
Name: University of Kentucky Football
Likes: 84,388
Instagram
Handle: @ukfootball (unverified by Instagram)
Followers: approximately 19,800 (fewest)
LSU
Twitter
Handle: @LSUFootball
Joined: April 2010
Followers: approximately 281,000
Facebook
Name: LSU Football
Likes: 1,245,279 (most)
Instagram
Handle: @lsufootball (unverified by Instagram)
Followers: approximately 190,000
MISSISSIPPI STATE
Twitter
Handle: @HailStateFB
Joined: June 2010
Followers: approximately 97,000
Facebook
Name: Mississippi State Football
Likes: 147,203
Instagram
Handle: @hailstatefb
Followers: approximately 55,200
MISSOURI
Twitter
Handle: @MizzouFootball
Joined: September 2010
Followers: approximately 46,700
Facebook
Name: Mizzou Football
Likes: 109,582
Instagram
Handle: @mizzoufootball (unverified by Instagram)
Followers: approximately 54,900
OLE MISS
Twitter
Handle: @OleMissFB
Joined: June 2011
Followers: approximately 110,000
Facebook
Name: Ole Miss Football
Likes: 142,482
Instagram
Handle: @olemissfb
Followers: approximately 31,800
SOUTH CAROLINA
Twitter
Handle: @GamecockFB
Joined: July 2010
Followers: approximately 158,000
Facebook
Name: Gamecock Football
Likes: 36,557 (fewest)
Instagram
Handle: @gamecockfb
Followers: approximately 48,900
TENNESSEE
Twitter
Handle: @Vol_Football
Joined: June 2010
Followers: approximately 262,000
Facebook
Name: Tennessee Football
Likes: 547,674
Instagram
Handle: @vol_football (unverified by Instagram)
Followers: approximately 160,000
TEXAS A&M
Twitter
Handle: @AggieFootball
Joined: July 2009
Followers: approximately 156,000
Facebook
Name: Texas A&M Football
Likes: 170,064
Instagram
Handle: @12thman
Followers: approximately 73,100
VANDERBILT
Twitter
Handle: @VandyFootball
Joined: December 2008 (veteran)
Followers: approximately 32,700 (fewest)
Facebook
The Commodores have no official Facebook page.
Instagram
The Commodores have no official Instagram account.
