WATCH: Dos Equis releases new ad campaign featuring Steve Spurrier, Les Miles
Steve Spurrier and Les Miles are no longer coaching in the SEC, but you may still see them on your television this fall.
Spurrier and Miles have been hired by Dos Equis to appear in the new ad campaign for the 2018 season. There are 12 total ads, some of which will begin airing on Thursday.
Spurrier has been hired as the “Head Beer Coach” and Miles is Dos Equis’ “Chief Lawn Officer.”
These ads are sure to get plenty of air time with two former high-profile coaches from the conference appearing in them.
While the ads don’t begin airing until Thursday, here’s a look at two of them, one with Spurrier and another with Miles: