Cleveland Browns offensive line coach Bob Wylie became a viral sensation for his antics on “Hard Knocks” earlier this year, and the team is once again putting him in the spotlight.

Wylie starred in a Christmas-themed video from the Browns, in which he understandably played the role of Santa Claus. With a blocking sled standing in for Santa’s sleigh, Wylie calls out the names of his offensive linemen in the style of Santa urging on his reindeer.

You can watch the video below, courtesy of the Browns’ official Twitter account.

Wylie became well known for a “Hard Knocks” clip of him shouting, “Set hut,” during Cleveland’s training camp. He also stole headlines with a graphic but funny rant about stretching and World War-era soldiers.

This latest video from the Browns will only add to Wylie’s internet fame.