Tennessee agrees to new naming deal for basketball arena
Tennessee’s beloved Thompson-Boling Arena is getting a new name.
The university has agreed to a 10-year naming rights deal with Food City for the school’s basketball arena, ESPN’s Pete Thamel reported Wednesday morning. The deal is worth more than $20 million over the course of 10 years.
The new arena will be known as “Thompson-Boling Arena at Food City Center,” according to Knox News’ Adam Sparks.
Thompson-Boling Arena, which seats 21,678 people, has held its name since its inception 1987. The historic venue is the third largest arena among on-campus basketball facilities in the country.
Tennessee’s athletic program already has a long relationship with Food City, with several coaches, including men’s basketball coach Rick Barnes and women’s basketball coach Kellie Harper, appearing in commercials. Food City is also considered the “Official Supermarket of the Tennessee Volunteers.”
While Thompson-Boling will be getting a new name, its court will remain known as “The Summitt,” named after legendary head coach Pat Summitt, who led the women’s team from 1974 to 2012.
Tennessee online sports betting officially launched on November 1, 2020, and many of the largest sportsbooks are live and operating in the volunteer state. Tennessee is only one of a handful of SEC football states with legalized sports betting.