Arkansas State coach Blake Anderson has had one of the toughest years of his life following the passing of his wife, Wendy, last month after a battle with breast cancer. She was 49.

A hashtag has spread on social media called #WearPinkForWendy ahead of the Red Wolves game this week at Georgia.

“Bulldog Nation, help us get the word out,” a posting stated. “Wendy Anderson, the wife of Arkansas State head coach Blake Anderson, passed away on August 19 after a two year battle with breast cancer. We want to show Coach Anderson that, regardless of the score on Saturday, he and his family are in our thought and prayers. If you’re headed to Sanford Stadium on Saturday, please consider wearing at least a little pink, in honor of Wendy Anderson. #WearPinkForWendy #NotFightingAlone”

The Red Wolves coach initially took a leave of absence immediately before the football season to be with his wife and family during the difficult time.

At his press conference this week, Georgia coach Kirby Smart noted what Anderson has faced this year.

“We know what he’s had to go through and I have a lot of respect for him and what he has been through and how he has pushed through it,” Smart said.

Shortly after Wendy died in August, Blake Anderson released a statement.

“My beautiful girl has gone home to be with Jesus… no more pain, no more suffering, and praise Him no more cancer. She passed as peacefully and gracefully as could ever hope just a few minutes before midnight with me laying right beside here. I have been so blessed to have her by my side each day for the past 27 years. Thank you so much to all who have walked, prayed, cried, and loved her through this brutal two-year battle… Praise Him that she hurts no more, and is in His presence now and forever.”