Auburn AD Allen Greene: ‘We need to compete – and win – in the NIL arena’ for Tigers to remain competitive
By Andrew Olson
Published:
Auburn athletic director Allen Greene shared a message with the AU fanbase Thursday about the importance of NIL in the Tigers’ athletic success.
For Auburn to remain competitive on the fields and courts of play, we need to compete – and win – in the NIL arena,” Greene said, a message highlighted by the Auburn Athletics Twitter account when sharing the 1 minute, 45-second video.
NIL Update from @AGreeneIV:
“For Auburn to remain competitive on the fields and courts of play, we need to compete – and win – in the NIL arena.”#WarEagle pic.twitter.com/KAAXVZY2Pf
— Auburn Tigers (@AuburnTigers) July 14, 2022
Student-athletes have been able to receive compensation for name, image and likeliness since July 2021. This year, NIL has received increased attention in the college football and college basketball offseasons as there have been reports and rumors of deals linked to commitments from players out of high school and in the NCAA transfer portal.
“We will continue to adapt and be aggressive as we forge into Year 2,” Greene adds in the video.
In the video, Green highlights SPIRIT, a comprehensive NIL program Auburn launched last year.
Andrew writes about sports to fund his love of live music and collection of concert posters. He strongly endorses the Hall of Fame campaigns of Fred Taylor and Andruw Jones.
