Brian Kelly is aware of the headlines he has made during his first few weeks in Louisiana.

Brad Davis is coaching LSU in Tuesday night’s Texas Bowl, but Kelly is on hand in Houston. He joined the ESPN broadcasting booth during the first quarter. ESPN brought up a pair of Kelly moments that went viral on Twitter: his pronunciation of “family” at a Tiger basketball game and his dancing video with quarterback signee Walker Howard.

Kelly showed he’s able to laugh at himself, addressing both moments.

Kelly, though, should probably expect “family” trolling for a while.

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Louisiana online sports betting is officially live in much of the state. Louisiana joined the handful of other SEC football states with legalized sports betting in January 2022.