Bo Nix was one of the first college athletes to officially announce a partnership with a brand following the legalization of name, image and likeness on July 1.

The brand sponsoring the Auburn quarterback?

Milo’s Tea Company, which makes sweet tea. It doesn’t get much more southern than that.

Check out Nix’s first sponsored ad below, which he posted to his Instagram account:


View this post on Instagram


A post shared by Bo Nix (@bonix10)