The Georgia Bulldogs are hosting Arkansas State on Saturday afternoon at Sanford Stadium.

Arkansas State coach Blake Anderson recently lost his wife, Wendy, to cancer, so the Bulldogs are doing something really cool to honor her.

As you can see in the videos and pictures below, Georgia’s #WearPinkForWendy campaign appears to be a big success:

Anderson said before the game that he expects Saturday’s contest to be an emotional one. He just returned to the sidelines last week after missing Week 1 to mourn Wendy’s death and spend time with his family.

Now, though, he’s back with the Red Wolves and Saturday’s incredible gesture from Georgia fans likely means a lot to him and to his family.