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Georgia’s recruiting budget again leads the country, reportedly 30% more than any other school
By Keith Farner
Published:
Georgia again led the country in its spending on recruiting, and that continued a theme from recent years that led to back-to-back national championships under Kirby Smart.
The Bulldogs spent just over $4.5 million on football recruiting during the school’s 2022 fiscal year, according to an NCAA financial report the athletics department provided Wednesday to the Athens Banner-Herald in response to an open-records request.
The SEC also puts several teams at the top, including Texas A&M at No. 2 at $2.98 million and Tennessee is No. 3 at $2.92 million, followed by Texas at $2.44 million and Alabama at $2.32 million. The numbers were gathered from documents obtained by the USA TODAY Network in partnership with the Knight-Newhouse Data project at Syracuse University.
In each of the last 4 non-COVID-impacted recruiting cycles, Georgia has spent the most money on football recruiting among public schools. However, the previous largest gap between the Bulldogs and the No. 2-spending school was the $1.04 million between Georgia and Alabama in 2019.
A former newspaper veteran, Keith Farner is a news manager for Saturday Down South.
