By now, you’ve already laughed at one of their videos. By now, you’ve probably already shared one of their videos, too.

Wes Blankenship and Joey Mulinaro turned a fun hobby into internet fame. And while their work is done separately, both have something in common — they went viral doing impressions of SEC coaches like Mike Leach, Ed Orgeron and Nick Saban.

Whether you knew their names or not, you likely already knew their videos. In case you weren’t part of the reason that Blankenship and Mulinaro went viral for their respective videos, here’s a little refresher (sound on).

After Mike Leach was hired at Mississippi State a month ago, Blankenship blessed us all by answering the all-important question about the Egg Bowl’s newest participant — how does Leach feel about eggs?

And remember the guy who did the impression of Nick Saban at Thanksgiving? That was Mulinaro:

That 16-second video has 1.7 million views (and counting). A guy from Indianapolis with 2,000 Twitter followers suddenly got picked up by the likes of Sports Illustrated and ESPN … all for a quick, spot-on impression of Saban (Saban’s daughter, Kristen, also shared it).

Granted, as quick and perhaps easy as their videos might’ve looked, both Blankenship and Mulinaro had to grind in different ways to get to where they are.

For Blankenship, it actually wasn’t an SEC coach impression that put him on the internet map. He’s got nearly 7 years of experience at local television stations as a sports reporter, but Blankenship decided after his recent unemployment to get his creative juices flowing in a different way. He listened to advice from content creators, who suggested to get on TikTok. The quick ability to edit allowed Blankenship, who admittedly still doesn’t totally get all the elements of TikTok, to put together videos with short, layered clips. He paired that concept together with another idea he had — Coffeetown.

Where is Coffeetown, you ask? It was Blankenship’s made-up southern town that he used as the subject of his videos (he even sold T-shirts after getting some requests). He did an impression of high school football announcers in the South with his Coffeetown personality as the inspiration:

“Na-cho Davis will blow it up!”

A week later, Blankenship doubled down on that concept:

“Man, if that don’t light your fire, your wood’s wet!”

The second time, it took off in a way that he never imagined: That video got over 17,000 likes and over 660,000 views on Twitter.

“This was not some master stroke of genius where I thought I was gonna do Coffeetown and it was gonna blow up. I had no idea,” Blankenship said. “I had this goofy idea that’s been rattling around in my head for years growing up in the South.”

A few days after the SEC Network show “Marty & McGee” (with Marty Smith and Ryan McGee) discussed Blankenship’s first high school radio announcers video on air, they were all over the second one. That prompted Smith to send a late-night Twitter message to Blankenship about coming down to Athens to be on their pregame show ahead of the Texas A&M-Georgia game. As only Smith could, he tweeted at Blankenship “Dude if you’re in Athens bring your ass to Marty & McGee in the morning. And bring your earbud microphone!!!!!”

“I was like, ‘I don’t know about that. It’s literally 1 a.m. Your show is in 8 hours,’” Blankenship said.

But Blankenship drove from his in-laws down to Athens and got some on-air time with the guys. It was a big moment for Coffeetown and an even bigger moment for Blankenship while he searched for his next full-time opportunity.

The following week was when Mulinaro had his first big moment with the Saban video on Thanksgiving.

Up until that point, Mulinaro was basically your standard sports fan who was actually more of a behind-the-scenes guy than an on-camera personality. At least that’s how things went for him at ESPN 107.5 The Fan in Indianapolis. He started as a part-timer on the weekends while he was 20-year old University of Indianapolis student. Eventually, Mulinaro worked his way up to a full-time gig handling stuff on the station’s website, producing podcasts and taking care of different things for the on-air talent.

He always had a passion for sketch comedy, which was something he and his buddies had been doing for the last 3 years. That led to him making videos of his Andrew Luck impression. Those went semi-viral (he had one in October that got 49,000 views on Twitter), but with Luck suddenly retiring right before the 2019 season, Mulinaro recognized that he needed to find someone new to impersonate in his videos.

Thus, the Saban impression was born.

“I was like, ‘OK, I don’t know if anybody has done it this way before. I’ll give it a shot, 15 seconds, who knows. Just a little fun thing before Thanksgiving,’” Mulinaro told SDS. “And then, the rest is history.”

Following the success of the Thanksgiving video, the encore was, fittingly, Saban after opening Christmas gifts. It went even more viral than the first video:

When you get over 25,000 retweets and 3.5 million Twitter views, people notice.

“As we’ve gone on, those are the ones that have stuck out. Like, ‘Holy s—-, Kirk Herbstreit just retweeted it!’ Or, ‘Colin Cowherd quote-tweeted it!’” Mulinaro said.

Even master impressionist Frank Caliendo gave a tip of the cap to Mulinaro’s Saban impression.

With his videos getting shared all over Twitter, Mulinaro’s followers went from 2,000 to over 35,000 in a matter of a couple months. As he gained Alabama followers, though, some weren’t thrilled when he transitioned into an impression of Ed Orgeron. Nonetheless, merging the 2 impressions led to more viral success for Mulinaro:

A week after Mulinaro’s latest social media hit dropped, he got a tweet from the Twitter Sports account asking him to follow back so that they could direct message. Twitter Sports reached out because they wanted to fly Mulinaro down to New Orleans to sit in their Tweet Suite at the College Football Playoff National Championship.

“I was like, ‘Woah, there’s no way this is real. There’s no way. You’re trying to scam me, man. Is this a Nigerian prince thing or something?’” Mulinaro said.

It in fact, was not. The flight, the hotel, the suite … all of it was legit. In addition to watching LSU roll to a national title, Mulinaro even got to bust out his Orgeron impression with Drew Brees.

The entire trip, which Mulinaro got to make with his wife, was something he called a top-5 experience of his life.

“It’s been a whirlwind, man,” he said. “My wife and different people were there for me when I was just struggling to make ends meet and get my next my opportunity and figure out what the hell is going on, and how I was gonna get to the next step and make it … it’s been really cool and really wild.”

Even though a wild 2019 season is over for Mulinaro and Blankenship, the whirlwind is still going.

Both of them wasted no time in coming up with a viral Leach impression as soon as he joined the SEC. Mulinaro did a video capturing Leach’s take on Netflix that got over 355,000 views on Twitter while Blankenship’s aforementioned video of Leach’s thoughts on eggs got over 2,000 retweets and nearly 9,000 likes. Blankenship also did a video of the new MSU coach remembering Planters’ Mr. Peanut, and it got retweeted by none other than Leach himself:

“The Leach stuff is just so fun to do because he’s a brilliant, weird, quirky mind and it enables me where if I’m writing some jokes about him, it’s gold. It’s so easy,” Blankenship said.

What Blankenship and Mulinaro do from a creative standpoint obviously takes more than what the finished product might indicate. There are multiple takes done and there’s usually some sort of writing involved. Sometimes, like for the Mr. Peanut video, Blankenship will write out his lines and try to memorize them. Other times, like with the Egg Bowl video, he’ll map out the concept but just ad-lib and roll with it.

The goal is to copy the mannerisms of each coach to the best of their abilities. Whether that’s how Mulinaro does Saban’s “a’ight” or how Blankenship does Leach’s tangents seamlessly, both pride themselves more on grasping those aspects than sounding like a carbon copy of the coach they’re impersonating.

After their respective Leach videos hit the masses, they were both criticized for not speaking at the exact same speed as the pirate-loving coach.

“I’d have people saying, ‘You’re talking way too fast when you do these Leach impressions,’” Blankenship said. “I’m like, ‘Look, if I wanted to truly honor him, I’d only tell 1 joke in a minute,’ because I want to keep things under a minute. I feel like on Twitter — not that you can’t make a good long video on Twitter — I think it’s easier to make a maximum impact with something that’s about 40-55 seconds.”

Blankenship is right about that. He and Mulinaro both mastered the art of doing impressions in a way that’s easily digestible for the shortest of attention spans.

As for what they’d like to do to capitalize on their Twitter splashes, both of them recently got on Cameo, where they monetize their impressions with personalized messages (that’s the next-best thing to getting a birthday wish from Orgeron).

Professionally speaking, Mulinaro and Blankenship have similar, but different aspirations for their futures.

Mulinaro got more opportunities at The Fan following his blowup. He got to do appearances around the Indianapolis area and he’s considered much more of a personality than a behind-the-scenes guy now. Long term, he’d love to do sketch comedy showing off his variety of skills — not just the impressions — in a way that someone like Jimmy Fallon does on “The Tonight Show.”

Impressions are also a vehicle to bigger things for Blankenship, who came from a traditional sports broadcast background. He’d still like the chance to get back into that field instead of being known as just an impressions guy or some sort of Twitter comedian. But if and when that next full-time time opportunity comes, he’ll take a piece of Coffeetown with him.

“Not that I was totally cut and dry when I was working through local news before but it’s really made it more seamless to include a line in an actual highlight like, ‘Man, that’ll make your knees sweat,’” Blankenship said. “That’s the thing. I do say stupid things like that to my friends when I’m not in the Coffeetown voice.

“Why should I not be including them in my highlights when I get an opportunity to do that again?”

In the not-so-distant future, a long offseason awaits. The press conferences from SEC coaches will be few and far between. But there’s good news.

Because of Mulinaro and Blankenship, college football Twitter can still bank on hearing Saban’s take on a major holiday and hearing Leach’s take on, well, pretty much anything.